After the welcoming ceremony, over 30 Internet celebrities, scholars, experts and media reporters took the cable car to climb the mountain and enjoy the magnificent sea of rhododendrons. The alpine rhododendrons are in full bloom, in clusters and groups, some as bright red as fire, some as pink as clouds and rosy clouds, embellishing the entire mountain range as poetic and picturesque as a painting. Walking along the footpath, the flower branches on both sides sway gently in the wind, as if waving to the visitors. Along the way, wonderful traditional Chinese dance performances, ancient music shows and cheongsam fashion shows were staged one after another, leaving the tourists reluctant to leave. At the event site on that day, Dabie Mountain Company also effectively leveraged its position as a connector of regional cultural and tourism resources. It collaborated with the Eastern Hubei Operation Company to hold a specialty market, launched the "High-speed e-Purchase" platform, and utilized the traffic effect of millions of big V users to promote local characteristic agricultural and sideline products. It explored a new path for the integrated development of transportation and tourism through a new model of road-derivative economic development.

For many years, Hubei Communications Investment Dabie Mountain Company has been deeply rooted in the revolutionary old area of Macheng. Relying on the resource advantages of the state-owned enterprise platform and the geographical advantage of Macheng as a transportation hub connecting Hubei, Henan and Anhui provinces, with the strong support of the Macheng Municipal Committee of the Communist Party of China and the municipal government, it has taken the deep integration of "transportation + tourism" as a breakthrough point, with Guifeng Mountain Scenic Area as the core, Investing in the construction of tourism roads, improving supporting facilities, and developing characteristic products, we have continuously expanded the industrial chain around the "flower economy" of rhododendrons, promoting the transformation of scenic spots from "single sightseeing" to "diverse experiences", achieving a mutual pursuit of "traffic diversion" and "cultural tourism retention". At present, the rhododendron sea in Guifeng Mountain Scenic Area has entered its full bloom period. The red flowers covering the mountains and fields interweave with the bustling crowds, forming a vivid spring scene. Starting from today, tourists can follow the footsteps of experts, capture the flower sea in the clouds at the 360° panoramic glass viewing platform, and witness the life miracle of the "living fossil of plants" in the ancient rhododendron community. The 100,000 mu of Guanshi Rhododendron sincerely invites all tourists to join the flower sea appointment in the crimson clouds.