In order to give full play to the advantages of Internet platform communication, connect the vast number of Internet users and multiple channels, promote various characteristic cultural and tourism resources such as the tourist attractions, cultural history, landscape scenery of the Guifeng Mountain Scenic Spot, and constantly expand the popularity and reputation of the scenic spot. The Guifengshan Scenic Area has publicly recruited and selected a group of "cultural and tourism recommenders" to the society, and launched targeted e-commerce live streaming training. Yang Yunfei, a member of the Party Group of Macheng City Bureau of Commerce, Chen Ruitao, the person in charge of the Municipal E-commerce Development Center, and Jiang Guoquan, a member of the Party Committee and Deputy General Manager of Hubei Jiaotou Dabie Mountain Company, attended the launch ceremony.


This training will be conducted within the Guifeng Mountain Scenic Area, with a fully enclosed training period of seven days. It will consist of a team of lecturers consisting of national senior e-commerce experts, well-known hosts, photographers from the Photographers Association, and outstanding broadcasters. Emphasis will be placed on popularizing short video production technology and live streaming sales technology, providing guidance on the IP design of influencers for agriculture, rural areas, and rural areas, as well as cultural and tourism recommendations. Professional knowledge will be gained in account positioning, accurate account creation, content creation, mobile phone shooting, video editing, data-driven product selection, live streaming planning, live streaming traffic generation, interactive retention, live streaming venue control, data analysis, and more.


After the training, the preliminary and final rounds of the first "Cultural and Tourism Recommendation Officer" in Guifeng Mountain Scenic Area will begin. Fully apply the knowledge and skills learned to promote the cultural and tourism resources of Guifeng Mountain, strive to achieve the goal of "everyone is a guide, everyone is a promoter", and bring the popularity of Guifeng Mountain scenic area to a new height.



