Lu Yingjin, Party Secretary and Chairman of Hubei Jiaotou Dabie Mountain Investment and Development Co., LTD

Guifeng Mountain Scenic Area is a national 5A-level tourist attraction

National Ecotourism Demonstration Zone

An important component of the Dabie Mountain World Geopark

It is also one of the top ten new tourism stars in the beautiful Hubei Province

It enjoys the reputation of being a "green treasure house" and a "natural oxygen bar"

The natural landscape is unique.

Strange turtles, strange flowers, strange pines, strange rime trees, strange clouds

It has attracted countless friends to rush there

The brand-new Guifeng Mountain

Experience a brand-new upgrade

Whether it is the optimization of scenic spots and tourist attractions

Transportation and travel have also been continuously improving

There have been many innovations.

Highlights keep coming

Hubei Communications Investment Group has built the first expressway branch road in the province that directly reaches the scenic area - the Guifeng Mountain Tourist Branch Road. Now, it only takes over an hour to drive from the urban area of Wuhan to the Guifeng Mountain Scenic Area. The Shanghai-Chengdu Expressway, Da-Guang Expressway, Mayang Expressway and Ma-Zhu Expressway within the territory of Macheng can also directly reach the scenic area. Meanwhile, we have set up tourist special buses and scenic area shuttle buses within the scenic area. At the same time, we have renovated and upgraded the cable car, walking paths, ecological parking lots and barrier-free facilities, allowing tourists to travel from the Guifeng Mountain Tourist Branch Line to the flower sea tour line in the scenic area in a "one-line connection, fast entry and slow tour", achieving a seamless connection between tourists' travel and sightseeing.

The brand-new Guifeng Mountain

It's more convenient to play.

Stay at home

You can get the latest updates of the scenic area in advance

It is convenient to arrange off-peak travel

High-tech empowerment

Humanized design

The scenic area has also developed a smart scenic area system. Tourists can purchase tickets online through their mobile phones, use VR Tours, and keep abreast of the real-time flow of visitors in the scenic area, achieving the goal of "touring Guifeng Mountain with just one mobile phone". During the process of creating a 5A-level scenic area, the government also provided support in terms of facility matching, such as laying fire protection pipelines in the rhododendron sea area and building a geological science popularization museum, etc. Through cooperation between enterprises and local authorities, as well as joint construction and sharing, the public facilities in and around Guifeng Mountain Scenic Area have been greatly improved, effectively enhancing the tourist experience and laying a solid foundation for Guifeng Mountain to be rated as a 5A-level scenic area.

The brand-new Guifeng Mountain

The future will be more wonderful

Upgrade and upgrade

"Changing with each passing day

Keep pace with The Times

Constantly bring new surprises to tourists

In the future, the scenic area will make efforts on two tracks: upgrading hardware and improving operation quality and efficiency. It will fill in the business types, create scenes and optimize the environment to build a product matrix of deeply immersive experiences. For example, it will develop the night tourism economy, implant holographic light theaters, AI flower language interactive devices and AR blessing light arrays in the Rhododendron Expo Park, and create the "Tang Dynasty Rhododendron Expo Park" to solve the pain point of "viewing flowers during the day and leaving at night". Launch manned sightseeing helicopter services to create a spectacular perspective of "viewing a sea of ten thousand mu of flowers from a thousand meters above the ground". Build a cluster of forest egg house homestays and a wooden house starry sky barbecue camp to create a "recluse mountain residence leisure" destination. Integrate Guifeng Gorge with the tea gardens of Chaxi Village to create an experience area of "Tea Field Exploration Parent-Child Park + Mountain Spring Water Play". Upgrade Guishan Inn to a Chinese-style light luxury resort hotel to fill the gap of high-quality accommodation in the high mountains. Meanwhile, seasonal theme activities will be added to continuously enhance the new brand of "New Guifeng Mountain, Fun all Year Round".

Let the world see Guifeng Mountain in Macheng

Let Macheng Guifeng Mountain go global

Explore the mysteries of geological wonders

Savor the charm of red culture

Welcome everyone to the brand-new Guifeng Mountain

Check-in and play