Macheng Guifeng Mountain scenic spot to create a new cultural tourism brand

  • 发布时间:2024-09-09
  • 作者:Guifeng Mountain scenic spot
  • 浏览:316

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"I am optimistic about the scenic area of the 'four turtles' cultural and creative products, today to buy a set back!" On August 26, at the all-new cultural tourism brand and cultural and creative products conference site in Guifeng Mountain Scenic Spot, Jiangxi Province tourist Hu Bing said happily.

Hu Bing and more than 200 people, including 12 travel agencies, 15 news media and tourists, jointly witnessed the release of the all-new cultural tourism brand and cultural and creative products. Guishan travel, Guishan House, Guishan son, Guishan guest "Four turtles" all new cultural tourism brand and a number of Guishan series cultural and creative products, all unveiled.

The press conference was conducted in the form of an immersive interactive drama. Through the live interaction of Grandsons' revisiting Guifeng Mountain, with the promotion and explanation of four cultural tourism recommendation officers, as well as the wonderful interpretation of dance and runway show, the cultural connotation and brand story of "Four Turtles" Quxin Cultural tourism brand were explained to the guests and tourists, and the story of Guifeng Mountain was told deeply, new, alive and well. With heart, feelings, and efforts to spread the sound of good literature and travel.

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In recent years, Hubei Investment Dabieshan Company has taken the opportunity to create a national 5A scenic spot, focused on 5A standards, industrial layout and product improvement, and created a complete tourism industry chain. It has actively grabbed policies and opportunities for tourism development. Based on the famous azaleas in Guifeng Mountain scenic spot, it has continuously promoted the deep integration of culture and tourism, and promoted the diversified consumption scene of "culture + tourism + business". Explore new products that break the circle across the border, activate the big market of cultural tourism, and shape the new momentum of high-quality development of cultural tourism.

Product customization, rich and colorful. According to the characteristics of the four seasons tour, the scenic spot provides customized services such as Party discipline education and training, business training, etc. Carefully create theme research courses, such as spring fun tour, children's fun Kingdom, small geologist, plant detective, etc., so that children can learn in the play; Combined with the mountain outdoor projects in the scenic area, carefully planned various outdoor group construction activities.

Brand activities, wonderful unlimited. The scenic area holds a series of brand activities, such as: the mountain hanging pot festival that combines "sports + tourism" skillfully, the motor roar, the dust flying, the dizzying cross-country race with breathtaking scenes, the mountain music festival representing freedom and Shouting, the tent music season, and the rock carnival. Various cultural and art festivals such as "Beauty Cheongsam Show" and "Image Guifeng Mountain" are held, so that visitors can feel the different Guifeng Mountain from vision to hearing, from sense to experience.

The release of the new cultural tourism brand and cultural and creative products will further deepen the integration of cultural tourism and related industries in Guifeng Mountain Scenic Spot, create differentiated consumption scenarios by virtue of "culture + tourism", constantly expand the new track of dynamic consumption, and transform the advantages of cultural tourism resources with characteristics and charm into a strong driving force for the development of cultural tourism industry. Let cultural tourism become a new engine to promote local economic development.

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