At the beginning of the year, spring plowing and autumn harvest

The First Quarter Ends Perfect

Guifeng Mountain Scenic Area

Early layout and implementation

Boost motivation and take measures

Multiple pronged approach

Realize a new atmosphere for the first quarter of the scenic area

……

The Guifeng Mountain Scenic Area closely revolves around its annual business goals, using 5A creation as the starting point to move and run; Actively connecting with local governments, forming a collaborative force for the creation of beautiful scenic spots, adhering to a solid workflow of "early planning, precise layout, diligent supervision, and thorough management", and adhering to the concept of "service first, tourists first, and reputation first", we are fully committed to improving and focusing on business operations. Through activities, media marketing, and other means, we have stimulated the customer source market to attract tourists, and taken multiple measures and approaches simultaneously, To lay a solid foundation for the successful completion of various tasks in the first quarter.

01 Activity drainage

The Guifeng Mountain Scenic Area aims to meet the diverse and multi-level needs of tourists by carrying out a series of exciting activities, adding a lively atmosphere to the scenic area. Innovative marketing methods have brought strong popularity.

▲ Guifeng Mountain Scenic Area specially plans the "March 8th Goddess Festival" themed yoga performance activity

02 Tourism Promotion

In March, we held the 2023 Guifeng Mountain Scenic Area Tourism Route Field Visit Experience and Tourism Product Project Promotion Conference, and participated in the 2023 Hubei Culture and Tourism Promotion Conference hosted by the Hubei Provincial Department of Culture and Tourism, which comprehensively promoted the Guifeng Mountain Scenic Area, established a direct connection between key customer source markets and scenic areas, achieved precise marketing of customer source markets, and helped attract customers to Guifeng Mountain, Accelerate the recovery of tourism.

▲ "Jimu Chutian Loves Hubei" 2023 Hubei Culture and Tourism Promotion Conference

▲ 2023 Tour Promotion Conference of Guifeng Mountain Scenic Area

03 Online promotion

The scenic spot uses new media platforms such as WeChat official account, microblog, official website and Tiktok to actively carry out online marketing activities, launch attractive comprehensive tourism products, and conduct all-round publicity and marketing, which has improved the popularity of the scenic spot and achieved rapid growth in passenger flow.

At the same time, it has attracted news media to take turns broadcasting, further enhancing the tourism awareness and brand influence of the Guifeng Mountain Scenic Area.

045A Creation

Creating the National AAAAA Scenic Area of Guifeng Mountain is a common goal for all Guifeng Mountain residents and a key task for local governments at Huanggang and Macheng levels throughout the year. Focusing on this goal, the scenic area actively communicates with the local government, and in accordance with the unified deployment and arrangement of the government, comprehensively carries out the rectification and improvement of 5A creation, benchmarking, promoting item by item, and canceling the registration day by day.

We completed the creation task that was delayed in the past three years due to the pandemic in over a month after the start of the new year. The cadres and employees of scenic spots are often busy with specific creation tasks during the day. They meet at night to gather problems, summarize experiences, and arrange follow-up work. They give up rest and focus on creating, and many leaders who come to research and tourists who visit praise the scenic spot for its great changes, completely new appearance, new services, and beautiful prospects!

After everyone's unremitting efforts, we have made some changes, but we are well aware that there is still a lot of work to be done to achieve the benchmark first-class goal set by the group company and the AAAAA scenic area standard. We will make unremitting efforts, never give up, hold back our strength, synthesize a rope, walk towards difficulties, and never give up until we reach our goals! I believe that with our efforts, the goal of creating the scenic area will be achieved, and this year's azaleas will bloom even more brightly!

▲ Promote the 5A Creation of Guifeng Mountain Scenic Area, Accelerate the High Quality Development of Tourism

▲ Benchmarking and table comparison, advancing item by item, and canceling numbers day by day

▲ All members of the scenic area will comprehensively carry out 5A creation, rectification, and improvement

Yunshang Leyou Guifeng Mountain

-Transportation Strategy-

Wuhan Guifeng Mountain Scenic Area

01 Self driving strategy

Entrance of Wuying Expressway → 3.5 kilometers of Wuying Expressway → 7.2 kilometers of Shanghai-Wuhan Expressway → 93.3 kilometers of Wuma Expressway → Hujiashan Tunnel → 4.8 kilometers of Yerenchong Tunnel → 940 meters southeast of Sidelutan Tunnel → Guifengshan Scenic Area Branch Line → North Gate Parking Lot of Guifengshan Scenic Area

02 Ride Guide

By train: Wuhan railway station, Hankou Railway Station → Macheng North Railway Station

Transfer to public buses: There are dedicated passenger buses in Macheng City. Macheng North Station and Xiongjiapu (the north gate of the scenic area) depart from 6:30 pm every day (you can take them at the Bus Center or Huazhidu Hotel)

Shanghai Guifeng Mountain Scenic Area

01 Self driving strategy

Entrance to Wuning Road → 8.6 kilometers of Wuning Road Tunnel → 138.8 kilometers of Beijing Shanghai Expressway → 82.6 kilometers of Shanghai Wuhan Expressway → 76.9 kilometers of Maoshan Tunnel → 120.5 kilometers of Shanghai Wuhan Expressway → 252.3 kilometers of Hefei Ring Expressway → 2.4 kilometers of Tianjingshan Tunnel → 9.1 kilometers of Dabie Mountain Tunnel → branch line of Guifeng Mountain Scenic Area → parking lot at the north gate of Guifeng Mountain Scenic Area

02 Ride Guide

By train: Shanghai Hongqiao → Macheng North Station

Transfer to public buses: There are dedicated passenger buses in Macheng City. Macheng North Station and Xiongjiapu (the north gate of the scenic area) depart from 6:30 pm every day (you can take them at the Bus Center or Huazhidu Hotel)

03 Flight Strategy

Flying: Shanghai Hongqiao Airport → Wuhan Tianhe Airport

Taking urban rail transit: Wuhan Tianhe Airport → Hankou Railway Station

By train: Wuhan railway station, Hankou Railway Station → Macheng North Railway Station

Transfer to public buses: There are dedicated passenger buses in Macheng City. Macheng North Station and Xiongjiapu (the north gate of the scenic area) depart from 6:30 pm every day (you can take them at the Bus Center or Huazhidu Hotel)

Nanchang Guifeng Mountain Scenic Area

01 Self driving strategy

Entrance of Changjiu Expressway → 93.7 kilometers along Changjiu Expressway → 13.4 kilometers along Hangrui Expressway → 20.2 kilometers in Xinhe Tunnel → 2.4 kilometers in Ruichang Guilin Tunnel → 4 kilometers in Nanyang Tunnel 1 → 8.6 kilometers in Nanyang Tunnel 2 → 4.4 kilometers in Mayang Expressway → 3.2 kilometers in Fufeng Tunnel → 8.8 kilometers in Fuchi Tunnel → 8.3 kilometers in Xiangushan Tunnel → 107.9 kilometers in Taishan Tunnel → 32.7 kilometers in Jugushi Tunnel → 1.4 kilometers in Juchuanshan Tunnel → 4.7 kilometers in Muzidian Tunnel → 4.4 kilometers of Wuhan Ring Expressway → 2.4 kilometers of Tianjingshan Tunnel → 9.1 kilometers of Dabie Mountain Tunnel → Guifeng Mountain Scenic Area Branch Line → North Gate Parking Lot of Guifeng Mountain Scenic Area

02 Ride Guide

By train: Nanchang (Nanchang Station, Nanchang West Station) → Macheng Station

Transfer to bus: Macheng Station → Macheng North Station. There are dedicated passenger buses in Macheng City. Macheng North Station and Xiongjiapu (the north gate of the scenic area) depart from 6:30 pm every day (you can take them at the Bus Center or Huazhidu Hotel)

03 Flight Strategy

Flying: Nanchang Changbei Airport → Shanghai Hongqiao Airport → Wuhan Tianhe Airport

Taking urban rail transit: Wuhan Tianhe Airport → Hankou Railway Station

By train: Wuhan railway station, Hankou Railway Station → Macheng North Railway Station

Transfer to public buses: There are dedicated passenger buses in Macheng City. Macheng North Station and Xiongjiapu (the north gate of the scenic area) depart from 6:30 pm every day (you can take them at the Bus Center or Huazhidu Hotel)

Zhengzhou Guifeng Mountain Scenic Area

01 Self driving strategy

Airport Expressway Entrance → 36.8 kilometers of Airport Expressway → 22.7 kilometers of Shangdeng Expressway → 119.3 kilometers of Anluo Expressway → 259.9 kilometers of Daguang Expressway → 5.4 kilometers of Zhoujiawan Tunnel → 27.2 kilometers of Luoyang Mountain Tunnel → 21.4 kilometers of Shanghai Chengdu Expressway → 2.6 kilometers of Hujiashan Tunnel → 4.8 kilometers of Yerenchong Tunnel → 940 meters southeast of Side Road Tunnel → Guifengshan Scenic Area Branch Line → North Gate Parking Lot of Guifengshan Scenic Area

02 Ride Guide

By train: Zhengzhou railway station → Macheng Station

Transfer to bus: Macheng Station → Macheng North Station → There are dedicated passenger buses in Macheng City. Macheng North Station and Xiongjiapu (the north gate of the scenic area) depart from 6:30 pm every day (you can take them at the Bus Center or Huazhidu Hotel)

03 Flight Strategy

Flying: Zhengzhou Xinzheng Airport → Wuhan Tianhe Airport

Taking urban rail transit: Wuhan Tianhe Airport → Hankou Railway Station

By train: Wuhan railway station, Hankou Railway Station → Macheng North Railway Station

Transfer to public buses: There are dedicated passenger buses in Macheng City. Macheng North Station and Xiongjiapu (the north gate of the scenic area) depart from 6:30 pm every day (you can take them at the Bus Center or Huazhidu Hotel)